Through our lenses, we capture the moments that make up a special day. The stolen glances, a reassuring touch, a massive grin, or an enveloping hug. When we present these visuals in a slideshow we are re-telling their story, preserving their memories. However, it can be easy to forget just how much we can enhance these memories by engaging our clients' other senses.
Music allows us to shape the way in which our clients view the telling of their own story. Think about your favorite movie, would it be the same without its soundtrack? How about your favorite place to eat, how do they use music to set the tone? Businesses all over the world use music to help them connect with their clients—the music you choose for your slideshow has a direct impact on how your clients perceive your work.
With the power to shape the energy and mood of the listener, carefully selected slideshow music can alter the way your clients perceive their photos. It provides an opportunity to root your clients print and product selection in emotion, rather than leave them to be hyper-focused on cost. They’ll instinctively be drawn to what they truly love about an image and the preservation of a meaningful moment which can all be translated into print sales.
Many photographers stop telling a story once they put their camera down, but could your business benefit from continuing to engage in that story through your slideshow? Absolutely! Rather than relying on the same two or three tracks each time you create a photo slideshow, think about creating a less cookie-cutter presentation that will allow your clients to really connect with their photos. Try taking a minute to describe your clients and their special day in one sentence. Were they excited and joyous? Did they only have eyes for each other? Did they spend the day joking around with each other and their friends? Really think about their personalities. By taking a minute to understand your clients' personalities, you’ll find it easier to match their images with slideshow music that will appeal directly to them.
SmartSlides has an original music library that is fully-licensed and carefully curated allowing you to set the perfect tone to your slideshow. To help you get started, we’ve selected some of our favorite tracks below which encapsulate a variety of personality types:
Playful and Vibrant
Instrumental: Energetic Life - Serhii Kot
Lyrical: Feel It - Jillian Steel
Romantic and Sensual
Instrumental: Ava - Kasper Schill
Lyrical: Crazy - Jessica Gabrielle
Sweet and Loving
Instrumental: Sing Again - Garrett James
Lyrical: Caught up in a Dream - Loving Caliber
Classic and Timeless
Instrumental: Daily Bread - Martin Klem
Lyrical: I Want You Now - Loving Caliber
Quirky and Offbeat
Instrumental: Tin Man - Madi Terzo
Lyrical: Sun Sun Sun - Martain Hall
Happy and Joyous
Instrumental: Happy Uplifting Sunshine - My Beautiful Moon
Lyrical: Good Times - Kaz Zabala
Test out our range of carefully curated, fully-licensed music and make your first SmartSlides slideshow.